Condé Nast’s six point strategy for a sustainable future

2024-01-15. Condé Nast offers an interesting case study of transformation in the publishing industry, having embarked on a significant restructuring process in order to adapt to changes in the market, its audiences and advertisers.

AI, sustainability, and elections: global editors share key concerns for 2024

2024-01-12. Globally, news media faces an uncertain future, compounded by general mistrust, big tech challenges, and mis/disinformation at scale. The good news is that across the world, editors, publishers and newsroom leaders are (mostly) up to the challenge.

‘Just start!’ – Markus Knall on the benefits of Reverse Strategy in AI experimentation

2024-01-12. There’s no escaping AI’s disruption of the media landscape – which is why upskilling is a pressing need for newsrooms. Ippen Digital’s Markus Knall steers newsroom heads wary of aggressive tech infiltration in the right direction.

Sales expertise, gender diversity key to digital media success, initiative finds

2024-01-11. Digital native companies with dedicated sales teams and solid gender diversity are more successful than those that do not, according to findings from a year-long multi-national research initiative by Project Oasis.

Argentina’s Clarín introduces AI assistant UalterAI to help boost engagement

2024-01-11. Argentina’s Clarín has added an AI tool to its website to enhance reader engagement. On each published story, readers can now choose AI written summaries, select alternative formats and find additional context for the original news item.

What’s next for printed newspapers? Insights from Mediahuis and FAZ

2024-01-10. Belgium-based Mediahuis and Germany’s Frankfurter Allgemeine Zeitung (FAZ) share their print and digital strategies for the future.

Mastering frontpage engagement: Norway’s VG aligns strategy and analytics

2024-01-04. Verdens Gang (VG) is Norway’s largest news website. In navigating the delicate balance between news integrity, reader engagement, and revenue generation, VG.no has crafted a unique, data-driven approach.

The 5 factors driving Schibsted’s digital transformation

2023-12-22. We have written numerous times about how Schibsted in the Nordics serves as an ongoing reference in the industry for “digital transformation” done right. Of course digital transformation looks different from publisher to publisher, with different KPIs, different approaches, different successes. Here is what it looks like for Schibsted today.

Game changer: AI takes the lead in our Top 10 editorial stories from 2023

2023-12-20. Looking back on a tumultuous 2023, it’s not surprising that, through war, climate crises and political and economic turmoil, the introduction of ChatGPT saw AI grabbing global headlines – and our editorials offering sage advice, resources and tools in countering this new disruption, proved our most popular reads.

New report: 9 deep dives into best practice in innovation

2023-12-20. WAN-IFRA just published a new report featuring deep dives into each of the nine winners of the association’s annual Digital Media Award Worldwide competition.