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DIY fake news sites generate millions of engagements on Facebook

World News Publishing Focus

World News Publishing Focus
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DIY fake news sites generate millions of engagements on Facebook

BuzzFeed identified two networks of create-your-fake-news sites that have collectively generated over 13 million shares, reactions and comments on Facebook. Although the sites are seemingly designed to create “prank” articles, their effects are very real: for instance a London restaurant was in danger of closing after false rumours about it spread on Facebook.

According to Fortune, the DIY sites are being used to especially target small businesses. The sites also make it easy to bully individuals with fake rumours about them.

Although fake articles created on these sites are clearly indicated as pranks, this hasn’t stopped bogus stories from being shared on Facebook – or people from believing in them.

Facebook spokesperson said to BuzzFeed that the company would continue to target sites that “trade in false news” by aiming to remove financial incentives for this, as well as working on hampering the spread of such material on the platform.

Author

Teemu Henriksson's picture

Teemu Henriksson

Date

2017-05-31 10:32

Author information

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