World Association of Newspapers and News Publishers


Display, E-Commerce, PayWall, Content Marketing: @Lequipe

World News Publishing Focus

World News Publishing Focus
Your Guide to the Changing Media Landscape

Display, E-Commerce, PayWall, Content Marketing: @Lequipe

Frédérique Lancien from L'Équipe, France, shares different storytelling formats that have worked for sports journalism. No big player in the French market was specialized in sports e-commerce: a challenge for L'Équipe's strategy for the upcoming 3 years #DML15

 

 

See video

Author

At_DML14

Date

2015-10-23 20:36

Author information


© 2018 WAN-IFRA - World Association of Newspapers and News Publishers

Footer Navigation