World Association of Newspapers and News Publishers

How to be an effective editor

World News Publishing Focus

World News Publishing Focus
Your Guide to the Changing Media Landscape

How to be an effective editor


1. Be your newsroom's top recruiter and hire people smarter than you.
2. Know what you don’t know.
3. Know what your people – especially 'young techies' – don’t know.
4. Be strategic: mission, vision, strategy, innovation.
5. Practice innovation as a means, not an end.
6. Be the 'spiritual leader' of your newsroom.


1. Be an advocate but not an adversary.
2. Learn the principles, tools and language of business.
3. Initiate and embrace revenue-producing ideas.
4. Create resources instead of just asking for them.


1. Be of the community, not apart from it.
2. Respect and use the knowledge and power of the crowd.
3. Make your organisation the hub, the town square, the convenor.
4. Be public and transparent.


Julie Posetti's picture

Julie Posetti


2014-06-10 14:35

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