26 - 27 October 2023
Oslo
Norway

The Newsroom Summit

STUDY TOUR

Register your interest by email

Get out of your (home) office & be inspired by the Norwegian Publishers!

Directly following Newsroom Summit (24-25 October) in Oslo, WAN-IFRA will give you the opportunity to visit leading Nordic newsrooms and offer you behind-the-scenes access on our Study Tour. This is your chance to get out of the office and get practical ideas and takeaways from leaders in subscription strategies, editorial, social, audience development and analytics.

The agenda is ready for your review. If you are interested in participating, please send an email to Elizabeth Benitez (elizabeth.benitez@wan-ifra.org), and we will share it with you. There are a few places left!

Join us as we visit and learn more about these companies:

1. Aller Media

Aller Media is one of Norway’s largest publishers, with strong brands such as Dagbladet, Se og Hør, KK, and SOL. The group has a diverse business portfolio in Norway, with a focus on technology. Additionally, it has leading companies in content production across various channels, concept development, communication, content marketing, service design, customer relationship management, research, and social media. The majority of its activities are in the media sector.

Aller Media is involved in various partnerships, including one with Amedia in the company DIAR, which created a successful aID an SSO solution used by over 1.9 million Internet users on both Amedia and Aller group websites. Additionally, Aller Media controls Publish Lab, the developer of the CMS Labrador, and PlussMobil, a mobile operator with over 10,000 subscribers since its launch at the end of 2022.

Aller Media A/S is owned by Aller Holding A/S. The group employs nearly 2,000 people in Norway, Sweden, Denmark and Finland. for a turnover of 486 million Euros.

 

2. Amedia

Amedia is Norway’s second largest media group behind Schibsted. Amedia owns 89 newspapers, including 37 dailies. Drammens Tidende, with a total circulation of 28,307 (2021), is Amedia’s largest newspaper.

The company also publishes several free newspapers, mainly in Oslo. In addition, Amedia has interests in pure digital media and, among others, owns 100% of Nettavisen and NA24 after sharing 50-50% ownership with Danish Egmont in 2009. Amedia owns 66.9% of the shares of Tun Media, which owns Nationen and Bondebladet. Amedia also has 12 print shops in Norway and, until April 2022, six print shops in Russia.

 

3. Schibsted Group

Based in Norway and Sweden, the media group, valued at around 2.5 billion Euros, is present in 23 countries in Europe, Latin America, Africa and Asia. Schibsted is deeply embedded in the daily lives of Scandinavian consumers.

Each week, Schibsted reaches nearly 80% of consumers in Norway and Sweden. The group publishes four of Norway’s ten largest newspapers: Aftenposten, Verdens Gang (VG), Bergens Tidende and Stavanger Aftenblad. Schibsted is also the principal owner of Addresseavisen (Trondheim) and Fædrelandsvennen (Kristiansand) through its stake in Polaris Media.

 

4. Dagens Næringsliv

Dagens Næringsliv is Norway’s largest business paper, and one of the world’s most-read business papers in terms of total population. Each day 271,000 Norwegians read Dagens Næringsliv, making DN the country’s fourth-largest daily newspaper in terms of readership. Dagens Næringsliv has a circulation of 79,628 and covers the whole of Norway.

Dagens Næringsliv is read by a very attractive target group for advertisers. The newspaper’s readers are mainly aged between 25 and 65, most have university-level qualifications, 4 out of 10 hold management positions, and they generally enjoy high incomes and strong purchasing power.

The first edition of the newspaper rolled off the press on 1 January 1890 under the name Norges Handels- og Sjøfartstidende.

5. NRK

NRK – Norwegian Broadcasting Corporation – is the public service broadcaster in Norway and Norway’s biggest mediahouse. NRK offers the Norwegian public a wide range of content with three national TV channels, 14 national radio channels and the website nrk.no.

Almost nine out of ten use NRK. On an average day in 2019 89 percent of the population in Norway used one or more of NRK’s services on television, radio, text-TV, web or mobile. NRK’s challenge has been to connect with the 12 – 29 age groups, and to audiences of immigrant origin. By consciously working with a multi-platform content strategy, NRK has improved its penetration in these audience groups.

 

6. Norkon Computing Systems

Norkon is a fast-growing Norwegian technology company specializing in products for the media industry. With their financial market solution Pulse, award-winning gamification platform Fantasy Funds, and their live news solution Live Center, they drive user engagement for different companies globally, including VOX (US), The Telegraph (UK), Dagens Næringsliv (NOR), Dagbladet Børsen (DK), Handelsblatt (DE) and many more, catering to millions of users every day. Norkon’s main goal is to develop a deep understanding of real-time data and user attraction, engagement, and retention.

Don’t miss out on this opportunity to enhance your learning journey. Book now!