Leader on strategy to create disruptive projects that promote product innovation and digital transformation for Media companies embracing technology.

Media consultor. Former Publisher of El Colombiano, the main regional media brand in Colombia. Creator and leader of the innovation lab, ECOlab, that created several radical transformation of a company with more than 100 years and 400 employees. Those changes were recognized and awarded for The International News Media Association (INMA) and The Society of Newspapers Design (SND) among others. Speaker for Google, Facebook, Inma, Wan-ifra, CUNY, AFP, etc. TEDx Mujeres about innovation, design thinking and TEDx Medellín about media transformation. Women to Watch 2017 by Ad Age y P&M magazine.

Board member: INMA international, INMA latam, Museo de Arte Moderno de Medellín, WINN y Fundación Secretos para Contar.

Columnist on current affairs for El Tiempo (biggest media brand in Colombia) and blogger on leadership and innovation for INMA.