World News Publishing Focus by WAN-IFRA

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Your Guide to the Changing Media Landscape

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Sat - 18.05.2013

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World News Publishing Focus by WAN-IFRA

World Newspaper Congress Blog

World News Publishing Focus

World News Publishing Focus

World News Publishing Focus
Your Guide to the Changing Media Landscape

World Newspaper Congress Blog

See you in Bangkok!

The World Association of Newspapers and News Publishers (WAN-IFRA), invites the world's press to attend the 65th World Newspaper Congress, 20th World Editors Forum and 23rd World Newspaper Advertising Forum, to be held in Bangkok, Thailand, from 2 to 5 June 2013.

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Larry Kilman's picture

Larry Kilman

Date

2012-09-05 15:00

Not volume, but value

It simply makes no sense to try to sell print newspapers if 80 per cent of the content is available for free a day earlier, says Juan Señor of the Innovations International Media Consulting Group, in the annual Congress presentation of the Innovations in Newspapers World Report.

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Larry Kilman's picture

Larry Kilman

Date

2012-09-05 14:46

Introducing hyperlocal in post-revolution Egypt

Fatemah Farag, Executive Editor of Welab Elbalad Media Services, has introduced a new kind of media in Egypt: hyperlocal weekly papers that are accountable to their readership and allow their readers to be part of the editorial process.

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Emma Goodman's picture

Emma Goodman

Date

2012-09-05 14:37

One multimedia brand for Russia’s largest publishing group

Vladimir Sungorkin, Editor-in-Chief and General Director of Russia’s Komsomolskaya Pravda, explained how his paper has grown and modernized.

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Emma Goodman's picture

Emma Goodman

Date

2012-09-05 14:32

Top ideas for engaging young people

When trying to attract young readers, it’s important to forge real connections with them: don’t treat young people as some sort of ‘them,’ and don’t just pontificate, said Aralynn McMane, WAN-IFRA’s Executive Director of Young Readership.

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Emma Goodman's picture

Emma Goodman

Date

2012-09-05 14:29

Panel: Paid content experiences

Some of the leading publishers who have launched paid content strategies share their experiences and advice during a panel discussion dedicated to the topic. Panelists include:

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Dean Roper's picture

Dean Roper

Date

2012-09-05 14:28

Benchmarks for paid content strategies

Before publishers consider launching their paid content strategies, they should really analyse their content, then ask themselves two questions: "Is our audience big enough to charge?" and "Are we truly managing that digital audience effectively?"

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Dean Roper's picture

Dean Roper

Date

2012-09-05 14:25

New print papers can be profitable in emerging markets

“Starting a print newspaper in an emerging market can be profitable,” said William Pike, CEO of Kenya’s The Star. It is a lot of hard work, he said, but from its foundations in 2007, The Star is now the third paper in the Kenyan market and has made a small profit.

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Emma Goodman's picture

Emma Goodman

Date

2012-09-05 12:29

VG pushes its chips toward mobile advertising

VG in Norway is banking its mobile future on advertising, says Tor Jacobsen, Managing Director of VG Mobile. And with one third of its digital revenue coming from mobile, that makes sense.

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Dean Roper's picture

Dean Roper

Date

2012-09-05 12:12

Make your CMS work for you

Morten Henriksen, general manager of Publish Lab AS, touts Labrador, a content management system designed by journalists.

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Terra Tailleur

Date

2012-09-05 11:48

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World Newspaper Congress Blog

Bangkok will host the 65th World Newspaper Congress, the 20th World Editors Forum, and the 23rd World Advertising Forum in 2013, 2-5 June

In this blog, WAN-IFRA provides summaries of the presentations and other useful information. Use the comments to contribute and ask questions.

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© 2013 WAN-IFRA - World Association of Newspapers and News Publishers

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