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Retaining subscribers: Key learnings from The Atlantic and MediaNews Group

2021-10-08. While retention is extremely important, it cannot be considered as an objective in itself says Louis Deering, Vice President of Digital Subscriptions of MediaNews Group, publisher of the San José Mercury News, Boston Herald, and The Denver Post.

Golden Pen of Freedom laureates Maria Ressa and Dmitry Muratov awarded Nobel Peace Prize

2021-10-08. “Free, independent and fact-based journalism serves to protect against abuse of power, lies and war propaganda. Without freedom of expression and freedom of the press, it will be difficult to successfully promote fraternity between nations, disarmament and a better world order to succeed in our time.” Nobel committee chair, Berit Reiss-Andersen.

Podcast: Where is the money? Financing African media

2021-10-08. Join us for the latest episode of The Backstory Media Freedom podcast as we explore how African media companies are finding innovative ways of coping – and thriving – in the midst of huge economic uncertainty.

How regional newspapers increased display ad sales 300% during the pandemic

How can local and regional newspapers and their ad clients extend the lifeline and value of small print-only ads? A session during the recent Digital Media Europe 2021 delved into the automated and smart ad approach, specifically how three regional papers adopted a longtail strategy of selling display ads during the pandemic with positive results, with an assist from Transmatico’s smart ads technology. | Sponsored Content

World’s press, book publishers and journalists condemn Pakistan plan for strict control over media

2021-10-06. WAN-IFRA, the International Publishers Association (IPA), and the International Federation of Journalists (IFJ) call on Pakistani authorities to retract plans to establish the ‘Pakistan Media Development Authority’ (PMDA) that risks placing strict state control over all media.

‘Listen’ and ‘Auditorial’ experiments shed a positive light on audio’s accessibility

2021-10-06. Two experiments with producing audio content illustrate the challenges and opportunities for news publishers in this booming space.

Monetising news media with embedded e-commerce

2021-10-05. Svenska Dagbladet, one of Sweden’s largest news publishers, runs e-commerce for digital audience monetisation. During WAN-IFRA’s recent Digital Media Europe event, Johanna Molander Business Manager for New Business, Svenska Dagbladet, explained how embedded e-commerce is proving a winner for the Schibsted title.

Norway’s Amedia drives subscriber growth, strengthens local news offering through +Alt

2021-09-30. Amedia, Norway’s largest publisher of local news titles, reaches about 2 million daily readers, of which 660,000 are paying subscribers.

Global insights from GNI for a successful digital subscriptions model

2021-09-28. During WAN-IFRA’s Digital Media Asia conference, Arun Venkataraman, Global Strategy Lead of Google News Initiative (GNI), shared their learnings from the North and Latin American GNI Subscriptions Labs.

Today is World News Day. Here’s how to show your support

2021-09-28. More than 500 newsrooms and supporting organisations have joined the global campaign to drive public attention to the critical role journalists play in telling the big stories of our time. This year the focus is on climate change coverage. Here’s how you can show your support.